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There are many brand names and trademarks within the SCCA® family that contribute to the larger brand and how it is known by members and non-members alike. This page outlines the most prominent SCCA brands with an explanation as to where that brand fits within the family, along with a table listing all active trademarks owned by Sports Car Club of America™, and provides a summary of graphic standards when using the SCCA brand.
Sports Car Club of America™
The Sports Car Club of America, Inc. (SCCA®), founded in 1944, is a 67,500-member motorsports organization that incorporates all facets of autocross, rally and road racing at both Club and professional levels. With headquarters in Topeka, Kansas, the SCCA annually sanctions over 2,000 events through its 116 Regions and subsidiary divisions.
SCCA Pro Racing®
SCCA Pro Racing is a wholly owned subsidiary of Sports Car Club of America, Inc. that provides full-service organization, operational support, and sanctioning for numerous professional racing series including he F4 U.S. & F3 Americas Championships, Trans Am®, FIA Formula E, and Creventic 24H. Each series holds events on high-profile race weekends and annually crowns Champions.
SCCA® Enterprises
SCCA Enterprises, a wholly owned subsidiary of SCCA, Inc., brings another dimension to the Club: race car construction. SCCA Enterprises constructs and maintains the Spec Racer® Ford, Enterprise Sports Racer, and the Formula Enterprises® race cars.
SCCA® Foundation
Founded in 1986, the SCCA Foundation is the charitable affiliate of the SCCA. The SCCA Foundation supports hands-on education and safety programs, recognizes excellence in automotive engineering education and promotes the SCCA’s heritage and club history. The goal of the SCCA Foundation is to give back to our communities.
SCCA® Summit Racing Equipment Road Racing
SCCA Road Racing is wheel-to-wheel, side by side, first one to the finish line is the winner automobile racing – driven, officiated and staffed by SCCA club members.
SCCA® Runoffs®
The SCCA National Championship Runoffs has evolved into what is now commonly agreed to be the pinnacle of American motorsports. Since 1964, the SCCA has crowned Road Racing’s National Champions at the winner-take-all, single race Runoffs format through dozens of separate races over three days.
Hoosier Racing Tire SCCA® Super Tour
Hoosier Racing Tire SCCA Super Tour consists of multiple weekends at premier tracks across the United States. Each event includes two races for each Runoffs-eligible car class. Hoosier Super Tour drivers earn points toward two separate point championships, the U.S. Majors Tour® Conference Championships, which include other non-Hoosier Super Tour Majors events, and the Hoosier Super Tour Championship.
SCCA® U.S. Majors Tour®
The SCCA U.S. Majors Tour is the pathway for competitors to quality for the National Championship Runoffs at the end of the season. These races are where the best drivers from across a division compete.
SCCA® Race Experience
Race Experience offers two types of events: sprint or short races known as “Club Racing Experience (CRE)”, and longer races with driver changes and pit stops known as “Endurance Experience.” All Race Experiences are open to annual SCCA members with or without previous racing experience or a race license, who self-certify that they have no disqualifying medical issues.
SCCA® Solo®
Solo is the brand name for SCCA Autocrossing and on paper it seems very simple – use traffic cones to make a mini-roadcourse in a large parking lot or unused airport tarmac and see who can drive it the quickest without hitting any cones or going off course. Despite the generally low speeds attained during competition, it’s one of the fastest paced, rapid-fire forms of motorsports you can find, with barriers to entry so low that many people are able to compete and be competitive at it.
Tire Rack SCCA® ProSolo®
The TireRack SCCA ProSolo Series is an adrenaline-pumping autocross format where solo isn’t solo. Drivers still run a course by themselves, but start off side-by-side drag racing style and attack mirror-image courses to see who gets back to their respective finish lines first. In contrast to a standard 3-run autocross, ProSolo class competition takes 1.5 days where each driver gets three sets of runs to put together the best run from each side. Class winners are determined from putting the best right and left side runs together.
Tire Rack SCCA® Shootout
Designed for drivers who want to explore the performance potential of their car by combining autocross and Time Attack elements into one fast and fun event. This isn’t just about competing, it’s about the joy of driving, the sights and sounds of awesome cars, and the camaraderie of the car-loving community.
SCCA® Starting Line®
The Tire Rack SCCA Starting Line® schools are a partnership between the Sports Car Club of America and Tire Rack to give automotive enthusiasts a professional, all-inclusive entry into the world of performance driving. In addition to a full day of instruction, participants will receive an SCCA membership, entries for future events, as well as subscriptions to Grassroots Motorsports Magazines
SCCA® Time Trials
The SCCA Time Trials program is made up of two competitive elements: HotLap timed open lapping and TrackSprints, using smaller pieces of the course with each driver having three chances to set their fastest time on the course from a standing start. In total, winners are named based on their combined fastest times from the two elements.
Tire Rack SCCA® Time Attack Challenge
The Tire Rack SCCA Time Attack Challenge is the perfect playground for anyone constantly chasing that next personal best on track and who loves sharing stories in the paddock, reliving the highs and lows of the day. Here, it’s about more than just competition—it’s a celebration of speed, skill, and a shared love for cars and track. With events held across the country, there are multiple opportunities to join the fun!
Track Night in America® Driven by Tire Rack
Track Night in America is a non-competitive, no-stress, entertaining, easy and inexpensive way for nearly anyone who loves cars or motorsports to get on a real racecourse in their own vehicle during weeknights. All that is required is that participants be at least 18 years old with a valid driver’s license and have access to an approved helmet and street car in good working condition.
SCCA® RallyCross®
RallyCross is the SCCA’s most widespread and readily accessible form of extreme dirt motorsport. The activity is a scaled-down version of a rally stage laid out on a non-paved plot of land where the course is delineated by traffic cones instead of trees or rocks. Participation requirements are considerably less than those associated with other forms of performance rally, so drivers usually only need a mechanically sound, hardtop vehicle and a helmet to come play in the dirt.
SCCA® RoadRally
RoadRally is a scenic drive with a purpose, a chance to enjoy a day with a friend and the least expensive form of motorsport. Because events do not involve speed, teams do not need specialized equipment for their car. Although there are classes for vehicles with RoadRally-specific equipment on them, often teams will do the events with only pens, paper and a wristwatch. On the rare occasion the RoadRally is held at night, a small flashlight might be needed. Entry fees for the events are typically less than $40, and often events will even have classes for RoadRally novices.
SCCA® HillClimb
Like Time Attack or TrackSprint – HillClimb is a form of Time Trials Competition. Unlike Time Attack and TrackSprint, HillClimb doesn’t take place on a track purpose-built for driving and racing, but on a closed-down public road.
SCCA® Targa
SCCA Targa is more than a competition—it’s a motorsports adventure that combines high-performance driving, road trip adventure, and teamwork into one unforgettable experience. Designed for teams of at least two licensed drivers (though you can fill every seat in your car with teammates), Targa rewards both on-track performance and off-track engagement.
SCCA® Academy
The SCCA Academy encompasses a comprehensive focus on training for all operational areas of the Club, from competition program safety training to leadership development for Club leaders and officials. The goal of the SCCA Academy is to bring consistent education, training, and licensing policies, procedures and practices to all Club members.
SCCA® Women on Track
The mission of the SCCA Women on Track Initiative is to expand participation of women in all facets of SCCA programs and activities as participants, volunteers, leaders or supporters.
SportsCar®
Once a monthly magazine, the SportsCar brand continues to represent the way the SCCA members stay up to speed on the latest news around the Club. The brand has been reinvented as a weekly newsletter, available to all interested in the latest from around the Club.
FASTRACK®
Fastrack exists to keep members informed of the latest rules updates of the Club. Fastrack items are usually updated once a month. Each program publishes their own updates independently.
CAM®
Rumbling V8 engines, ground-pounding American muscle – these are the characteristics of Classic American Muscle cars, or as they are known in SCCA Solo – CAM cars. These muscle cars — which are so popular at auctions and Pro-Touring events — have also found a home in SCCA fulfilling their purpose — getting them out of the garage and being pushed to their limits of something other than gathering dust.
SCCA® Club Spec
Buy one car, do all the things – that’s what Club Spec’s all about. A Club Spec car is fun, easy to own, and (importantly) easy to purchase. Topping it off, performance packages for Club Spec cars are affordable, attractive, and improve the ownership experience. Whether you’re participating in SCCA Autocross, Time Trials, RoadRally or RallyCross (with more in the works), or you’re taking a Sunday drive, Club Spec is the answer. Interest piqued? Your adventure begins by clicking below.
Sports Car Club of America™
SCCA®
Trans Am® / TRANS-AM / Trans-Am®
Runoffs®
Solo® / Pro Solo® / ProSolo®
RALLYCROSS®
United States Road Rally Challenge®
Press on Regardless®
FASTRACK®
SPORTSCAR®
American Sedan®
Formula Atlantic®
Formula Continental®
Formula Enterprises®
Formula Vee®
Spec Racer®
CAM®
Super Touring®
Street Touring®
SCCA Pro Racing®
SCCA® U.S. Majors Tour®
Track Night in America® Driven by Tire Rack
SCCA® Starting Line®
Philosophy
Mission
The Mission of the SCCA is to fuel a safe, fun and exciting motorsports experience for auto enthusiasts.
Vision
Our Vision is to be the preferred motorsports community in the U.S., built on fun, shared passion and access to an exhilarating motorsports experience.
Values
In all its activities, the SCCA seeks to foster an atmosphere that encourages living the Values of the SCCA:
- Excellence – The Spirit of a Competitor
- Service – The Heart of a Volunteer
- Passion – The Attitude of an Enthusiast
- Team – The Art of Working Together
- Experience – The Act of Wowing our Community
- Stewardship – The Mindset of an Owner
History
From a handful of car enthusiasts meeting in a brick home at 140 Mount Vernon Street in Boston, to a nationwide Club boasting 67,500 members, the Sports Car Club of America® has come a long way since its 1944 inception.
The SCCA brand reflects the pride of a club that has grown with the times and developed into the Club that you know today.
Legacy Logo
This version of the logo — developed in the late 2000s — combined the historic wire wheel emblem with bold and modern block letters. Together, the elements depicted the strength of the SCCA for more than a decade.
Today, that strength is evident in both the wire wheel and the logotype separately, so we’ve split the two apart and defined a new set of primary and secondary logo usage standards in the following sections.
This Legacy Logo should only be used in conjunction with historical references, and other specific legacy communications at the National SCCA level. The new standard logo defined in this document replaces this version moving forward. Please contact the marketing department if you have any questions.
Color Identity
Primary
SCCA has a long history with the color red — it conveys the boldness of spirit and excitement seen at all SCCA events. Although it is not required to be the dominant color in a palette, it should be used in significant and meaningful ways throughout designs to act as the identifying color of the Club. The other primary colors used throughout the SCCA brand are black and gray, as defined below.
Secondary
The secondary color palette is designed to provide creative flexibility. These colors are complementary to the primary colors and were chosen to add warmth and energy to designs, but they should not account for more than 40% of the color used. It is not required to use a color from the secondary palette.
Typography
Typography plays an important role in ensuring a lasting impression of our brand. Like the logo, the SCCA font families are expressions of the Club, and are used for a range of practical and creative uses to ensure consistency across marketing materials. The following fonts should be utilized for all the SCCA marketing and membership materials, when possible. For web applications, use Helvetica or a similar sans serif font.
Avenir Next LT Pro
Primary font of the SCCA, used for body copy, captions and other informational text across all materials.
Bebas Neue
Secondary font, used for headlines and to draw attention to important details in a design. Not to be used as body copy.
Visual Identity
Photos used in conjunction with the SCCA brand are immersive. They depict situations that make the viewer desire to take the place of the subject. They are dynamic and exciting to create connections and elicit emotions in the viewer, be it through exciting imagery of the cars we come for or the people that keep us coming back for more.
Images used for print applications must have a resolution of at least 300 pixels per inch (ppi). Images used for web or digital applications must have a resolution of at least 72 ppi.
Standard Logo
The current primary logo is this bold, text-only logotype, and it’s the version that should be used most often, with the color variations allowed as described below. Versions of the logo are usable only within the framework outlined here. When in doubt, this is the logo option to choose.
This primary logo is available for use in the four color variations below to ensure consistency across applications.
Standard Positive
for print and digital applications with light backgrounds
Standard Negative
for print and digital applications with dark backgrounds
Standard 1 Color Negative
for print and digital applications with dark backgrounds
Standard 1 Color Positive
for print and digital applications with light backgrounds
Unaccepted Logo Usages
Insufficient contrast
ghosting of this logo is not permitted
changing the color of the logo is not permitted
the logo is not to be stretched or manipulated
Blockletter
The secondary logo is a blockletter logo version. Because this version does not include the “Sports Car Club of America” tagline, it must be used strategically in situations where the majority of the intended audience is already familiar with the Club.
The blockletter mark is available for use in three color variations to ensure consistency across applications.
Positive
for print and digital applications with light backgrounds
Negative
for print and digital applications with dark backgrounds
1 Color Positive
for print and digital applications with light backgrounds
Unaccepted Logo Usages
This version of the logo has the same unacceptable usages as the Standard Logo above. It may not be ghosted or used in situations of insufficient contrast, the color may not be changed, and it may not be stretched or manipulated. See Standard Logo section above for visual examples.
Brand Icon: The Wire Wheel
The SCCA Wire Wheel is the traditional and historical logo of the Club. It is synonymous with its heritage and instills pride in the membership. Today, it is no longer used as the primary brand logo. Instead, it’s used as an accent graphic across collateral and on apparel. It will remain synonymous with the SCCA name, but executed in a more subtle manner.
Variations
This graphic is available for use in three color variations to ensure consistency across applications – positive, positive one-color and negative one-color. Its one-color version may be used as a ghosted texture in the background of a design.
The icon may be used cautiously on color backgrounds that provide appropriate contrast. On textured backgrounds, contrast is imperitive. The wire wheel may be used as a ghosted image in its 1-color forms only. It may never be stretched, transformed or manipulated.
Positive
for print and digital applications with light backgrounds
Positive 1 Color
for print and digital applications with light backgrounds
Negative 1 Color
for print and digital applications with dark backgrounds
Ghosted
the 1 color wire wheels may be ghosted as an accent
Unaccepted Logo Usages
the positive wire wheel is not to be ghosted
the color of the wire wheel must not be altered
the wire wheel may not be rotated to any extent
Apparel
Regions and members are allowed to produce merchandise and apparel using the appropriate SCCA branding, but are reminded that all National SCCA apparel and merchandise is purchased through SCCA Gear. With increased quantities come decreased prices. Please consider using SCCA Gear for your Region merchandise and apparel. Setup of region logos is free of charge.
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