TOPEKA, Kan. (Dec. 8, 2014) – Three key players in the Sports Car Club of America organization will speak as part of the 2014 Race Track Business Conference, slated for Wednesday, Dec. 10, in Indianapolis. SCCA President/CEO Lisa Noble, SCCA Pro Racing President Robert Clarke and SCCA COO Eric Prill will be among the panelists at the motorsports industry event.
Noble will join a conversation on the issues facing sanctioning bodies of motorsports-related activities. Topics from the panel include rule making, meeting the expectations of various stakeholders and the proper number of events to schedule.
“The RTBC forum is a great opportunity to discuss current issues with the other experts in the field. Noble said. “From a larger industry perspective, it is vital to understand the importance of driver development ladders since our competitors are utilizing a broader base of competition programs and organizations rather than a single sanctioning body. I look forward to sharing the SCCA’s perspective on event management along with balancing member and participant needs with that of our Regions and national organization.”
Clarke will help guide a discussion on industry growth. Key points in this session will include how to move forward, staying relevant, the economics of ‘going green,’ diversity and cost management at all levels of the sport.
“The future growth and prosperity of the motorsport industry is of key importance to all of us who hold a passion for the sport and enjoy earning our livings in it,” Clarke said. “Looking at the key indicators of event attendance, TV viewership and number of entrants, motorsport overall is in decline. Collectively, all sanctioning groups, promoters, teams, suppliers, sponsors - all who hold a vested interest in the business - must work together to make our product (racing) more compelling and appealing to a broader segment of today’s society while providing greater value to manufacturers and sponsors. Now is the time!”
Prill joins the show on a sponsorship panel. Prill has first-hand experience in session’s issues, including the overall role sponsorship plays in the industry. The forum will also cover doing more with less, sponsorship placement and return on investment.
“Whether you’re a track owner, sanctioning body, promoter, team or driver, you’re always looking for partners to help your program,” Prill said. “It’s a pleasure to share the panel with some of the best partnership development minds in the business, and I’m sure that it will be beneficial for anyone attending.”
The annual Race Track Business Conference brings leaders in the motorsports industry together to collaborate, analyze and conceptualize issues within this specialized business sector. Insights from those that have experience in all forms of racing creates dialogue and interaction in an unique, intellectual environment.
The conference begins at 8:00 a.m., Wednesday, Dec. 10, and ends at 5:30 p.m. Additional information on the RTBC, including a detailed schedule of sessions and information regarding registration, can be found at www.racetrackbusinessconference.com.
Like SCCA on Facebook at Facebook.com/SCCAOfficial and follow the Club on Twitter @SCCAOfficial.